Popular opinion says focusing on keywords is critical to ranking on Google. But how effective is that tactic today? Do keywords still carry the same weight? Starting with the rollout of semantic search, there’s been a continued change in search algorithms to now focus more on topic recognition rather than keyword match, thereby satisfying search […]
Your Local SEO – Top 10 Improvements You Can Make Right Away
While there is so much emphasis on competitive keywords when it comes to ranking websites on the search result pages, people often overlook the huge ROI that local seo keywords can offer. Despite their relatively low monthly search volumes, local keywords can deliver a stream of serious traffic with a higher intent, leading to increased […]