Darren Kelk Travel Enewsletter


Client: Darren Kelk Travel


Darren Kelk is a world traveller turned boutique personal travel manager. He offers personalised travel packages for clients who demand the best in Australian travel and international travel experiences, and is a dedicated and highly experienced personal travel manager who has truly seen it all!

Bright Owl Marketing had the pleasure creating Darren Kelk’s famous travel brand and developing his email marketing strategy which involved regular monthly email communications and sales bursts, which linked back to his website and social media strategy. His Open Rates were consistently around 40% and Click-through rates averaged 10%, which meant the content we were writing was highly engaging and personable for his travel audience. (Darren Kelk now operates under the TravelManagers Group).

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