Empowered HR Website


Client: Empowered HR

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Empowered HR helps improve staff performance to make businesses thrive. Business owners, Lorraine and Carolyn have done an outstanding job on establishing this new startup and really understand the people elements of any business they work with. They can help you employee a new team member, define workplace policies, focus on creating a productive team culture and also help with your employer obligations and making sure they’re correct. They have over 30 years combined experience and have helped startups and multinational businesses across Australia by operating as an extension to their business needs without requiring a full time head count.

Bright Owl Marketing had the pleasure helping Empowered HR with all of the marketing and branding requirements, which included developing their:

  • Marketing Workshop & Plan
  • New Logo Design
  • Business Collateral
  • Copywriting
  • Website Design

The new website uses the strong, vibrant colours of the logo throughout the design to maintain brand consistency. Even the use of imagery incorporates the colours effectively into the overall design. What we love about this website is that it makes Empowered HR feel fresh and exciting, and that Lorraine and carolyn have a fresh way of doing things that really help businesses perform at their best. All of the pages on the site include keyword copy and have been search engine optimised to help improve the site’s rankings in Google. A blog has also been created so the team can share ideas and provide further insights to help their clients and any business requiring HR assistance and are looking for an outsourced solution. Links to their social media pages are also vitally important so that people doing research can transition from the website to find out a bit more about Empowered HR and establish if they’re a good fit for their business.

It was an absolute pleasure dealing with Empowered HR and we absolutely loved their professionalism and passion for their work. They displayed knowledge and expertise at every interaction. Keep up the great work!

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