EWB is a Melbourne based family business that began in 1969 and has been successfully operating for over 50 years. The team has pioneered and dedicated themselves to the design, manufacture and supply of cutting edge visual communications equipment to businesses, universities, health services and schools over the years. Their key products and services focus on acoustic panels, pinboards, writing boards, Kydra Acoustic Panels and Extrusions.
Bright Owl Marketing helped EWB bring their business to life by first starting with a Marketing Workshop & Plan to review what they are currently doing and see what new marketing strategies could be implemented to help bring in new business and support existing clients. A new website was on the cards as it had been over 10 years since this had been updated, and the client not only wanted to show how impressive their products looked but also provide visual case studies of all the schools and businesses they have worked with over the years. The new EWB website has been visually optimised so the user can view these details easily on any device. The colours used on the site are based on the original logo which provide greater impact and brand consistency for anyone looking at the site. Plus the team at Bright Owl created additional redirects from the old site to prevent loss of SEO rankings and have also optimised the landing pages so they can be easily searched for on Google which also helps draw in new leads for the business. SEO is absolutely key is your business wants to be found by search engines.
We know that by closely working with Simone, Director of EWB, and her team, we know that the fitouts and service delivered has been fantastic. From managing materials with long lead times to assisting with providing cost savings options, we know we cannot fault their approach to the delivery process, which is why we loved working on this project.