Lots of business owners keep asking themselves if the time is right to hire a marketing consultant. You are in business to make money and not to make someone else rich. Then you quickly learned about all the costs of running a successful business and started making moves to minimise yours. The most obvious way […]
Our branding, marketing, and design industry have no regulatory body. Anyone can start providing branding or marketing services without any certification or license. In fields like law and engineering, it’s a different story entirely. That means lots of marketing firms or agencies can spring up overnight. The services offered in this industry are also intangible. […]
For many companies, effectively executing winning branding, advertising, and marketing initiatives can be somewhat daunting. This could be coming up with a perfect marketing plan, developing a brand story, or identity. Also, it is highly likely that you will need a talented team to handle creative tasks, such as graphic design, content writing, and website […]
How has your business fared in the past year? Did your promotion strategies bring in more leads, increase sales, or bring you more clients? Whether you feel you had success with your promotions or not, it’s time to carry out a marketing review before deploying your marketing strategy for another year. With a marketing review, […]
