The Benefits of Collaborative Partnerships – How Architects and Designers can leverage the skills of a marketing consultant without the overheads In today’s dynamic world, a marketer has to be versatile and wear multiple hats. They have to be a tech wizard, data analyst, social scientist, great storyteller, and the list goes on. And as […]
Online conversions or traffic, what’s of greater importance? If 50k people from a dog grooming website, and another 500 from an established marketing site land on your website, which of the traffic sources will deliver more sales? Unless you’re specifically going after page views, conversions should be given the priority. You get conversions when you […]
Our branding, marketing, and design industry have no regulatory body. Anyone can start providing branding or marketing services without any certification or license. In fields like law and engineering, it’s a different story entirely. That means lots of marketing firms or agencies can spring up overnight. The services offered in this industry are also intangible. […]
For many companies, effectively executing winning branding, advertising, and marketing initiatives can be somewhat daunting. This could be coming up with a perfect marketing plan, developing a brand story, or identity. Also, it is highly likely that you will need a talented team to handle creative tasks, such as graphic design, content writing, and website […]
